Industry POV
What GloriaFood actually costs — and what the shutdown changes
The free tier is real, but a working GloriaFood setup runs $29–136/month in add-ons. The full pricing breakdown, and the question the shutdown forces.
Harry Soar10 June 20263 min read

GloriaFood's free tier is real: online ordering for pickup, with GloriaFood branding, costs nothing. But the moment a restaurant needs card payments, the $29/month payments module becomes effectively mandatory — and a full setup with website, marketing, and branded apps runs to $136/month. With every product on the platform shutting down on 30 April 2027, the real question isn't what GloriaFood costs. It's what you're getting for it between now and then.
What does each GloriaFood module cost?
| Module | Price | What it adds |
|---|---|---|
| Free tier | $0 | Online ordering for pickup, table reservations, order alerts — with GloriaFood branding |
| Online payments | $29/month | Card, Apple Pay, and Google Pay via Stripe (Stripe's processing fees apply on top) |
| Sales Optimized Website | $9/month | Branded restaurant website with ordering built in |
| Promotional marketing | $19/month | Multiple campaigns, segmentation, profiling — the free tier allows one promotion at a time |
| Branded mobile apps | $59/month | Native iOS and Android apps under your brand |
| GloriaFood POS | $49/month per location | A separate POS product |
What does a real setup cost per month?
- Pickup only, cash: $0 — the genuinely free configuration
- Delivery with card payments: $29 — the most common working setup
- With proper marketing: $48 — payments plus the promotions module
- Full digital presence: $136 — payments, website, promotions, and branded apps
Multi-site operators pay per location for most modules, so a five-site group on one $19 module is at $95/month before anything else — one reason multi-site operators are choosing replacements with single-dashboard management.
What does the shutdown change about the maths?
Three things, none of them about the sticker price:
- The product is frozen. New sign-ups closed in early 2025 and feature development stopped. Every add-on payment now buys maintenance of a product that ends on 30 April 2027.
- Support has already gone. Operators report support response times collapsed from January 2025 — including operators paying four figures a year. The paid tiers no longer carry the service that justified them.
- Switching cost is part of your real cost now. Whatever you pay until April 2027, you'll also pay the time cost of migrating. Moving earlier doesn't change that cost — it just means you stop paying rent on a closing building sooner.
How does that compare with what's next?
Compare working setup against working setup, not headline against headline. On Storekit, for example, there's no monthly fee at all — you pay per order — and operators switching from GloriaFood get the Sundown Offer rates on top. Run your own numbers with the pricing calculator: put your monthly order volume in and see what the same trade costs on each side. For the full field, including Flipdish, CloudWaitress, Square, and Toast, see the alternatives comparison.
Frequently asked questions
Is GloriaFood really free?
For pickup orders with GloriaFood branding, yes. For a restaurant taking card payments online, the working minimum is $29/month plus Stripe's processing fees.
Can new restaurants still sign up?
No. Onboarding closed in early 2025. The platform shuts down entirely on 30 April 2027.
Do the prices include payment processing?
No — the $29/month enables card payments via Stripe, and Stripe's per-transaction fees apply on top.
The free tier was a good deal, and operators were right to take it. The question now isn't whether it was good value. It's where the next ten years of orders happen.
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